Responsible for the annual development, implementation, and presentation of the Private Brands business plan. Perform annual SWOT analysis to identify market and industry changes and utilize this knowledge for business plan development. Oversee daily operations of Private Brand marketing, supply chain, and product development to drive profitability and team performance strategically and operationally. The individual is responsible for communicating direct and indirect performance feedback and individual development plans for PB management and staff members. Demonstrates the business acumen to spot oppo